Oxfam Australia

As a Volunteer Graphic Designer at Oxfam Australia, I was responsible for developing a range of internal and external communications materials distributed across various departments. This role involved creating visually compelling designs that effectively communicated key messages, supported the organisation’s sales strategy, and enhanced brand awareness. I worked across multiple mediums, including print and digital, ensuring consistency and alignment with Oxfam’s values and mission.

Development of Internal Communications Materials: 

• Design and produce internal communications materials for distribution across different departments.
• Create visually appealing and informative content to support internal strategies and initiatives.

Design Projects for the Oxfam Shop:

• Develop packaging and branding for new products sourced from ethical artisans and farmers.
• Create marketing materials to promote products in the Oxfam Shop, ensuring alignment with ethical sourcing values.

Creation of Print and Online Media:

• Design and produce various print and digital media to support Oxfam’s sales and promotional activities.
• Ensure all designs are consistent with Oxfam’s branding guidelines and visual identity.

Internal Communications:

• Sales Strategy Posters: Develop visually engaging posters to communicate sales strategies to internal teams.
• Weekly “Shop Talk” Newsletter: Design and format a weekly newsletter to keep staff informed about shop-related news and updates.
• Strategic Plan Infographic: Create an infographic to explain the Strategic Plan for Program Quality, making complex information accessible and engaging.

External Sales Communications:

• Oxfam’s 2016 Calendar: Design the annual calendar, incorporating images and themes that reflect Oxfam’s mission and values.
• Seasonal Catalogues: Develop seasonal catalogues to showcase Oxfam’s product offerings, driving sales and raising awareness of ethical products.
• Digital Media Artwork: Create banners and social media artwork for digital campaigns, ensuring a cohesive and visually appealing online presence.